The Top Trends on TikTok This Festive Season

Whether its individualized streams of amusing short films set, music or sound effects, TikTok is renowned for its highly engaging and addictive nature, that being said, it’ll be very difficult to avoid the trending content that will be pushed across TikTok’s For You Page this winter. You simply can’t ignore TikTok’s capacity to help talents soar especially if you’re an artist.

In order to grow as an artist and keep people entertained, you should constantly engage with your audience on TikTok. How do you do it? Simple! Keep up with the latest TikTok trends that best showcase your talent.

So, what’s the hottest trends this festive season?

  • Trend 1: ‘It’s Time’. If you have a holiday song, music video, project, or show coming up. It’s Time by Mariah Carey, which is fast gaining popularity, is the ideal sound to use to announce your upcoming announcement. What are you looking forward to in the next month? Say it out loud and spread the word in line with current craze.
  • Trend 2: Wednesday Dance Trend. People are currently imitating Wednesday Addams’ dance movements from the new Netflix series “Wednesday” by getting their inspiration from her dance scene. Even if you don’t consider yourself to be a dancer, any artist may easily adopt the four simple moves with the sound “Bloody Mary” by Lady Gaga as the background music. Maintaining this trend will draw users to your platform.
  • Trend 3: “January Me” Trend. This trend is the ideal approach to tell your January self what you’ve accomplished since then up until now being the end of 2023, with the TikTok sound of Kate Bush’s “Running Up That Hill” backing track. As an artist, you can use this trend to showcase your accomplishments this year.
  • Trend 4: Brazil Dance Battle. After a dance to the Brazilian song “Tubaro Te Amo” went viral on TikTok earlier this winter, everyone in Brazil started recording their dance battles to the song. The TikTok became such a hit that people from across the world adopted the trend and started filming their own dance battles using the song.
    This trend is a must-try for any artist looking to obtain popularity. Even if you don’t consider yourself a dancer.
  • Trend 5: Matilda the Musical Trailer Dance. Soon after the “Matilda The Musical” trailer was released in June 2022 which was followed by the release of the movie earlier this winter; the dance quickly became a dancing craze. Learning this dance fad is a great way to show off your talent, remain up to date with latest trends and reach new audience.

It’s best to stay current with the latest TikTok updates in addition to adhering to the season’s leading trends. For instance, TikTok has debuted “TikTok Now”, a new time-based dual camera functionality similar to the app “Be Real”. Users will now receive a daily reminder to post real-time updates using their front and back cameras.

New updates from TikTok include, sharing TikTok Stories directly to other platforms, like Facebook and Instagram. New “trends discovery tool” which aims to assist marketers in staying current with the platform’s trends. The feature, which can be found in TikTok’s Creative Centre, that offers insights on what works and what doesn’t work so they can get inspired and increase engagement on their videos. Users can browse popular music, creators, hashtags, and TikTok videos. Users can now narrow their searches by industry. For instance, If you’re promoting a financial brand and you notice that “inflation” is trending, it could serve as a direction for creating future content.

TikTok offers countless opportunities, so it’s crucial to make use of them if you want your talent to reach more people, get more streams or grow your platform. TikTok is constantly developing new ways to support artists which is why TikTok has partnered with Motivate Talent by offering workshops, resources, and support to all Motivate Talent artists.