Zoe Sugg, known as Zoella online, is a cherished media personality, entrepreneur, and author. She started her YouTube career in 2009 and quickly gained over 10 million subscribers. Originally focusing on fashion and beauty, Zoe diversified her content over the years. Recognized as one of Britain’s most influential tweeters, she became a leading influencer and the first digital ambassador for the mental health charity Mind.
Zoe expanded her career by creating product lines such as Zoella Beauty, Zoella Lifestyle, and Sugg Life. She’s also a successful author, with six best-selling books including ‘Girl Online’ and ‘The Magpie Society’.
Zoe is admired for her openness about mental health struggles. She’s appeared on podcasts discussing her career, anxiety, and thoughts on social media. With millions of followers across platforms, Zoe is respected for her positive content in fashion, beauty, lifestyle, and travel. She’s an ideal influencer for brands looking to grow and promote themselves.